diff --git a/src/course-home/data/__factories__/courseBlocks.factory.js b/src/course-home/data/__factories__/courseBlocks.factory.js
index a31a4090..56041725 100644
--- a/src/course-home/data/__factories__/courseBlocks.factory.js
+++ b/src/course-home/data/__factories__/courseBlocks.factory.js
@@ -65,6 +65,8 @@ export default function buildSimpleCourseBlocks(courseId, title, options = {}) {
       type: 'chapter',
       display_name: 'Title of Section',
       complete: options.complete || false,
+      effort_time: 15,
+      effort_activities: 2,
       resume_block: options.resumeBlock || false,
       children: sequenceBlock.map(block => block.id),
     },
diff --git a/src/course-home/data/__snapshots__/redux.test.js.snap b/src/course-home/data/__snapshots__/redux.test.js.snap
index 585552c4..e837efef 100644
--- a/src/course-home/data/__snapshots__/redux.test.js.snap
+++ b/src/course-home/data/__snapshots__/redux.test.js.snap
@@ -353,6 +353,8 @@ Object {
         "courseBlocks": Object {
           "courses": Object {
             "block-v1:edX+DemoX+Demo_Course+type@course+block@bcdabcdabcdabcdabcdabcdabcdabcd3": Object {
+              "effortActivities": undefined,
+              "effortTime": undefined,
               "id": "course-v1:edX+DemoX+Demo_Course_1",
               "sectionIds": Array [
                 "block-v1:edX+DemoX+Demo_Course+type@chapter+block@bcdabcdabcdabcdabcdabcdabcdabcd2",
@@ -364,6 +366,8 @@ Object {
             "block-v1:edX+DemoX+Demo_Course+type@chapter+block@bcdabcdabcdabcdabcdabcdabcdabcd2": Object {
               "complete": false,
               "courseId": "course-v1:edX+DemoX+Demo_Course_1",
+              "effortActivities": 2,
+              "effortTime": 15,
               "id": "block-v1:edX+DemoX+Demo_Course+type@chapter+block@bcdabcdabcdabcdabcdabcdabcdabcd2",
               "resumeBlock": false,
               "sequenceIds": Array [
@@ -377,6 +381,8 @@ Object {
               "complete": false,
               "description": null,
               "due": null,
+              "effortActivities": undefined,
+              "effortTime": undefined,
               "icon": null,
               "id": "block-v1:edX+DemoX+Demo_Course+type@sequential+block@bcdabcdabcdabcdabcdabcdabcdabcd1",
               "sectionId": "block-v1:edX+DemoX+Demo_Course+type@chapter+block@bcdabcdabcdabcdabcdabcdabcdabcd2",
diff --git a/src/course-home/data/api.js b/src/course-home/data/api.js
index 366fdfd5..3f265f6c 100644
--- a/src/course-home/data/api.js
+++ b/src/course-home/data/api.js
@@ -26,6 +26,8 @@ export function normalizeOutlineBlocks(courseId, blocks) {
     switch (block.type) {
       case 'course':
         models.courses[block.id] = {
+          effortActivities: block.effort_activities,
+          effortTime: block.effort_time,
           id: courseId,
           title: block.display_name,
           sectionIds: block.children || [],
@@ -35,6 +37,8 @@ export function normalizeOutlineBlocks(courseId, blocks) {
       case 'chapter':
         models.sections[block.id] = {
           complete: block.complete,
+          effortActivities: block.effort_activities,
+          effortTime: block.effort_time,
           id: block.id,
           title: block.display_name,
           resumeBlock: block.resume_block,
@@ -47,6 +51,8 @@ export function normalizeOutlineBlocks(courseId, blocks) {
           complete: block.complete,
           description: block.description,
           due: block.due,
+          effortActivities: block.effort_activities,
+          effortTime: block.effort_time,
           icon: block.icon,
           id: block.id,
           showLink: !!block.lms_web_url, // we reconstruct the url ourselves as an MFE-internal <Link>
diff --git a/src/course-home/outline-tab/Section.jsx b/src/course-home/outline-tab/Section.jsx
index cf06eecc..b76126f6 100644
--- a/src/course-home/outline-tab/Section.jsx
+++ b/src/course-home/outline-tab/Section.jsx
@@ -5,8 +5,11 @@ import { Collapsible, IconButton } from '@edx/paragon';
 import { faCheckCircle as fasCheckCircle, faMinus, faPlus } from '@fortawesome/free-solid-svg-icons';
 import { faCheckCircle as farCheckCircle } from '@fortawesome/free-regular-svg-icons';
 import { FontAwesomeIcon } from '@fortawesome/react-fontawesome';
+
+import EffortEstimate from '../../shared/effort-estimate';
 import SequenceLink from './SequenceLink';
 import { useModel } from '../../generic/model-store';
+
 import genericMessages from '../../generic/messages';
 import messages from './messages';
 
@@ -60,10 +63,11 @@ function Section({
         )}
       </div>
       <div className="col-10 ml-3 p-0 font-weight-bold text-dark-500">
-        {title}
+        <span className="align-middle">{title}</span>
         <span className="sr-only">
           , {intl.formatMessage(complete ? messages.completedSection : messages.incompleteSection)}
         </span>
+        <EffortEstimate className="ml-3 align-middle" block={section} />
       </div>
     </div>
   );
diff --git a/src/course-home/outline-tab/SequenceLink.jsx b/src/course-home/outline-tab/SequenceLink.jsx
index d903699f..530d278a 100644
--- a/src/course-home/outline-tab/SequenceLink.jsx
+++ b/src/course-home/outline-tab/SequenceLink.jsx
@@ -12,6 +12,7 @@ import { faCheckCircle as fasCheckCircle } from '@fortawesome/free-solid-svg-ico
 import { faCheckCircle as farCheckCircle } from '@fortawesome/free-regular-svg-icons';
 import { FontAwesomeIcon } from '@fortawesome/react-fontawesome';
 
+import EffortEstimate from '../../shared/effort-estimate';
 import { useModel } from '../../generic/model-store';
 import messages from './messages';
 
@@ -62,10 +63,13 @@ function SequenceLink({
               />
             )}
           </div>
-          <div className="col-10 p-0 ml-3 text-break">{displayTitle}</div>
-          <span className="sr-only">
-            , {intl.formatMessage(complete ? messages.completedAssignment : messages.incompleteAssignment)}
-          </span>
+          <div className="col-10 p-0 ml-3 text-break">
+            <span className="align-middle">{displayTitle}</span>
+            <span className="sr-only">
+              , {intl.formatMessage(complete ? messages.completedAssignment : messages.incompleteAssignment)}
+            </span>
+            <EffortEstimate className="ml-3 align-middle" block={sequence} />
+          </div>
         </div>
         {due && (
           <div className="row w-100 m-0 ml-3 pl-3">
diff --git a/src/courseware/course/sequence/sequence-navigation/UnitNavigation.jsx b/src/courseware/course/sequence/sequence-navigation/UnitNavigation.jsx
index d86350f5..26610f9e 100644
--- a/src/courseware/course/sequence/sequence-navigation/UnitNavigation.jsx
+++ b/src/courseware/course/sequence/sequence-navigation/UnitNavigation.jsx
@@ -8,6 +8,7 @@ import { useSelector } from 'react-redux';
 
 import { getCourseExitNavigation } from '../../course-exit';
 
+import UnitNavigationEffortEstimate from './UnitNavigationEffortEstimate';
 import { useSequenceNavigationMetadata } from './hooks';
 import messages from './messages';
 
@@ -28,8 +29,15 @@ function UnitNavigation({
     const buttonText = (isLastUnit && exitText) ? exitText : intl.formatMessage(messages.nextButton);
     const disabled = isLastUnit && !exitActive;
     return (
-      <Button variant="outline-primary" className="next-button" onClick={buttonOnClick} disabled={disabled}>
-        {buttonText}
+      <Button
+        variant="outline-primary"
+        className="next-button d-flex align-items-center justify-content-center"
+        onClick={buttonOnClick}
+        disabled={disabled}
+      >
+        <UnitNavigationEffortEstimate sequenceId={sequenceId} unitId={unitId}>
+          {buttonText}
+        </UnitNavigationEffortEstimate>
         <FontAwesomeIcon icon={faChevronRight} className="ml-2" size="sm" />
       </Button>
     );
@@ -39,7 +47,7 @@ function UnitNavigation({
     <div className="unit-navigation d-flex">
       <Button
         variant="outline-secondary"
-        className="previous-button mr-2"
+        className="previous-button mr-2 d-flex align-items-center justify-content-center"
         disabled={isFirstUnit}
         onClick={onClickPrevious}
       >
diff --git a/src/courseware/course/sequence/sequence-navigation/UnitNavigationEffortEstimate.jsx b/src/courseware/course/sequence/sequence-navigation/UnitNavigationEffortEstimate.jsx
new file mode 100644
index 00000000..fda53302
--- /dev/null
+++ b/src/courseware/course/sequence/sequence-navigation/UnitNavigationEffortEstimate.jsx
@@ -0,0 +1,66 @@
+import React from 'react';
+import PropTypes from 'prop-types';
+import { useSelector } from 'react-redux';
+
+import EffortEstimate from '../../../../shared/effort-estimate';
+import { sequenceIdsSelector } from '../../../data';
+import { useModel } from '../../../../generic/model-store';
+
+// This component exists to peek ahead at the next subsection or section and grab its estimated effort.
+// If we should be showing the next block's effort, we display the title and effort instead of "Next".
+// This code currently tries to handle both section and subsection estimates. But once AA-659 happens, it can be
+// simplified to one or the other code path.
+
+function UnitNavigationEffortEstimate({ children, sequenceId, unitId }) {
+  const sequenceIds = useSelector(sequenceIdsSelector);
+  const sequenceIndex = sequenceIds.indexOf(sequenceId);
+  const nextSequenceId = sequenceIndex < sequenceIds.length - 1 ? sequenceIds[sequenceIndex + 1] : null;
+  const sequence = useModel('sequences', sequenceId);
+  const nextSequence = useModel('sequences', nextSequenceId);
+  const nextSection = useModel('sections', nextSequence ? nextSequence.sectionId : null);
+
+  if (!sequence || !nextSequence) {
+    return children;
+  }
+
+  const isLastUnitInSequence = sequence.unitIds.indexOf(unitId) === sequence.unitIds.length - 1;
+  if (!isLastUnitInSequence) {
+    return children;
+  }
+
+  let blockToShow = nextSequence;
+  // The experimentation code currently only sets effort on either sequences, sections, or nothing. If we don't have
+  // sequence info, we are either doing sections or nothing. Let's look into it.
+  if (!nextSequence.effortActivities && !nextSequence.effortTime) {
+    if (!nextSection.effortActivities && !nextSection.effortTime) {
+      return children; // control group - no effort estimates at all
+    }
+
+    // Are we at a section border? If so, let's show the next section's effort estimates
+    if (sequence.sectionId !== nextSequence.sectionId) {
+      blockToShow = nextSection;
+    }
+  }
+
+  // Note: we don't use `children` here - we replace it with the next section name.
+  // AA-659: remember to add a translation for Next Up
+  return (
+    <div className="d-inline-block text-wrap">
+      Next Up: {blockToShow.title}
+      <EffortEstimate className="d-block mt-1" block={blockToShow} />
+    </div>
+  );
+}
+
+UnitNavigationEffortEstimate.propTypes = {
+  children: PropTypes.node,
+  sequenceId: PropTypes.string.isRequired,
+  unitId: PropTypes.string,
+};
+
+UnitNavigationEffortEstimate.defaultProps = {
+  children: null,
+  unitId: null,
+};
+
+export default UnitNavigationEffortEstimate;
diff --git a/src/courseware/data/api.js b/src/courseware/data/api.js
index 85ee870c..51c285c2 100644
--- a/src/courseware/data/api.js
+++ b/src/courseware/data/api.js
@@ -13,6 +13,8 @@ export function normalizeBlocks(courseId, blocks) {
     switch (block.type) {
       case 'course':
         models.courses[block.id] = {
+          effortActivities: block.effort_activities,
+          effortTime: block.effort_time,
           id: courseId,
           title: block.display_name,
           sectionIds: block.children || [],
@@ -21,6 +23,8 @@ export function normalizeBlocks(courseId, blocks) {
         break;
       case 'chapter':
         models.sections[block.id] = {
+          effortActivities: block.effort_activities,
+          effortTime: block.effort_time,
           id: block.id,
           title: block.display_name,
           sequenceIds: block.children || [],
@@ -29,6 +33,8 @@ export function normalizeBlocks(courseId, blocks) {
 
       case 'sequential':
         models.sequences[block.id] = {
+          effortActivities: block.effort_activities,
+          effortTime: block.effort_time,
           id: block.id,
           title: block.display_name,
           lmsWebUrl: block.lms_web_url,
@@ -92,7 +98,7 @@ export async function getCourseBlocks(courseId) {
   url.searchParams.append('course_id', courseId);
   url.searchParams.append('username', authenticatedUser ? authenticatedUser.username : '');
   url.searchParams.append('depth', 3);
-  url.searchParams.append('requested_fields', 'children,show_gated_sections,graded,special_exam_info,has_scheduled_content');
+  url.searchParams.append('requested_fields', 'children,effort_activities,effort_time,show_gated_sections,graded,special_exam_info,has_scheduled_content');
 
   const { data } = await getAuthenticatedHttpClient().get(url.href, {});
   return normalizeBlocks(courseId, data.blocks);
diff --git a/src/shared/effort-estimate/EffortEstimate.jsx b/src/shared/effort-estimate/EffortEstimate.jsx
new file mode 100644
index 00000000..55685006
--- /dev/null
+++ b/src/shared/effort-estimate/EffortEstimate.jsx
@@ -0,0 +1,62 @@
+import React from 'react';
+import PropTypes from 'prop-types';
+import classNames from 'classnames';
+
+// This component shows an effort estimate provided by the backend block data. Either time, activities, or both.
+// Right now it is an experiment, and AA-659 is its cleanup ticket.
+
+function EffortEstimate(props) {
+  const {
+    block: {
+      effortActivities,
+      effortTime,
+    },
+    className,
+  } = props;
+
+  // FIXME: This is not properly internationalized. This is just an experiment right now, so I chose to not mark
+  // FIXME: the strings for translation. That should be fixed if/when this is made real code. AA-659
+  const minuteCount = Math.ceil(effortTime / 60); // effortTime is in seconds
+  const minutes = (
+    <>
+      {minuteCount}
+      <span aria-hidden="true"> min</span>
+      <span className="sr-only"> {minuteCount === 1 ? 'minute' : 'minutes'}</span>
+    </>
+  );
+  const activities = <>{effortActivities} {effortActivities === 1 ? 'activity' : 'activities'}</>;
+  let content = null;
+
+  if (effortTime && effortActivities) {
+    content = <>{minutes} + {activities}</>;
+  } else if (effortTime) {
+    content = <>{minutes}</>;
+  } else if (effortActivities) {
+    content = <>{activities}</>;
+  } else {
+    return null;
+  }
+
+  return (
+    <span
+      className={classNames('text-gray-500 text-monospace', className)}
+      style={{ fontSize: '0.8em' }}
+    >
+      {content}
+    </span>
+  );
+}
+
+EffortEstimate.defaultProps = {
+  className: null,
+};
+
+EffortEstimate.propTypes = {
+  block: PropTypes.shape({
+    effortActivities: PropTypes.number,
+    effortTime: PropTypes.number,
+  }).isRequired,
+  className: PropTypes.string,
+};
+
+export default EffortEstimate;
diff --git a/src/shared/effort-estimate/index.js b/src/shared/effort-estimate/index.js
new file mode 100644
index 00000000..2ca4d122
--- /dev/null
+++ b/src/shared/effort-estimate/index.js
@@ -0,0 +1,3 @@
+import EffortEstimate from './EffortEstimate';
+
+export default EffortEstimate;