diff --git a/common/djangoapps/student/tests/test_views.py b/common/djangoapps/student/tests/test_views.py
index d6bee4b3de..89037598a2 100644
--- a/common/djangoapps/student/tests/test_views.py
+++ b/common/djangoapps/student/tests/test_views.py
@@ -11,6 +11,7 @@ import pytz
 from django.conf import settings
 from django.core.urlresolvers import reverse
 from django.test import RequestFactory, TestCase
+from django.test.utils import override_settings
 from edx_oauth2_provider.constants import AUTHORIZED_CLIENTS_SESSION_KEY
 from edx_oauth2_provider.tests.factories import ClientFactory, TrustedClientFactory
 from milestones.tests.utils import MilestonesTestCaseMixin
@@ -28,6 +29,7 @@ from student.models import CourseEnrollment, UserProfile
 from student.signals import REFUND_ORDER
 from student.tests.factories import CourseEnrollmentFactory, UserFactory
 from util.milestones_helpers import get_course_milestones, remove_prerequisite_course, set_prerequisite_courses
+from util.testing import UrlResetMixin
 from xmodule.modulestore import ModuleStoreEnum
 from xmodule.modulestore.tests.django_utils import SharedModuleStoreTestCase
 from xmodule.modulestore.tests.factories import CourseFactory
@@ -398,3 +400,13 @@ class StudentDashboardTests(SharedModuleStoreTestCase, MilestonesTestCaseMixin):
         response = self.client.get(self.path)
         self.assertEqual(response.content.count('<li class="course-item">'), 1)
         self.assertIn('<button class="change-session btn-link "', response.content)
+
+
+@unittest.skipUnless(settings.ROOT_URLCONF == 'lms.urls', 'Test only valid in lms')
+@override_settings(BRANCH_IO_KEY='test_key')
+class TextMeTheAppViewTests(UrlResetMixin, TestCase):
+    """ Tests for the TextMeTheAppView. """
+
+    def test_text_me_the_app(self):
+        response = self.client.get(reverse('text_me_the_app'))
+        self.assertContains(response, 'Send me a text with the link')
diff --git a/common/djangoapps/student/text_me_the_app.py b/common/djangoapps/student/text_me_the_app.py
new file mode 100644
index 0000000000..1ff5d6d6bb
--- /dev/null
+++ b/common/djangoapps/student/text_me_the_app.py
@@ -0,0 +1,21 @@
+"""
+Fragment for rendering text me the app.
+"""
+from django.template.loader import render_to_string
+from web_fragments.fragment import Fragment
+
+from openedx.core.djangoapps.plugin_api.views import EdxFragmentView
+
+
+class TextMeTheAppFragmentView(EdxFragmentView):
+    """
+    A fragment to text me the app.
+
+    In future we can add this to learner dashboard.
+    """
+    def render_to_fragment(self, request, **kwargs):
+        """
+        Render text me the app fragment.
+        """
+        html = render_to_string('learner_dashboard/text-me-fragment.html', {})
+        return Fragment(html)
diff --git a/common/djangoapps/student/views.py b/common/djangoapps/student/views.py
index 804200fa23..488c70bd19 100644
--- a/common/djangoapps/student/views.py
+++ b/common/djangoapps/student/views.py
@@ -125,6 +125,7 @@ from student.models import (
 )
 from student.signals import REFUND_ORDER
 from student.tasks import send_activation_email
+from student.text_me_the_app import TextMeTheAppFragmentView
 from third_party_auth import pipeline, provider
 from util.bad_request_rate_limiter import BadRequestRateLimiter
 from util.db import outer_atomic
@@ -3062,3 +3063,19 @@ class LogoutView(TemplateView):
         })
 
         return context
+
+
+@ensure_csrf_cookie
+def text_me_the_app(request):
+    """
+    Text me the app view.
+    """
+    text_me_fragment = TextMeTheAppFragmentView().render_to_fragment(request)
+    context = {
+        'nav_hidden': True,
+        'show_dashboard_tabs': True,
+        'show_program_listing': ProgramsApiConfig.is_enabled(),
+        'fragment': text_me_fragment
+    }
+
+    return render_to_response('text-me-the-app.html', context)
diff --git a/lms/static/sass/_build-lms-v1.scss b/lms/static/sass/_build-lms-v1.scss
index d4477ffc44..74db946c85 100644
--- a/lms/static/sass/_build-lms-v1.scss
+++ b/lms/static/sass/_build-lms-v1.scss
@@ -62,6 +62,7 @@
 @import "views/financial-assistance";
 @import 'course/auto-cert';
 @import 'views/api-access';
+@import 'views/text-me-the-app';
 
 // features
 @import 'features/bookmarks-v1';
diff --git a/lms/static/sass/views/_text-me-the-app.scss b/lms/static/sass/views/_text-me-the-app.scss
new file mode 100644
index 0000000000..7169277ad5
--- /dev/null
+++ b/lms/static/sass/views/_text-me-the-app.scss
@@ -0,0 +1,86 @@
+.text-me-content {
+  @include box-sizing(border-box);
+  @include outer-container;
+
+  width: 100%;
+  justify-content: center;
+  background: $white;
+  display: block;
+  flex-wrap: wrap;
+  -webkit-flex-wrap: wrap;
+  -moz-flex-wrap: wrap;
+
+  .text-me-container {
+    $grid-columns: 12;
+
+    background: $white;
+    min-height: 100%;
+    padding-left: ($baseline/2);
+    padding-right: ($baseline/2);
+    padding-top: ($baseline*6);
+    padding-bottom: ($baseline*6);
+
+    display: block;
+    max-width: 350px;
+    min-width: 250px;
+    margin: 0 auto;
+  }
+}
+
+.text-me-fragment {
+
+  h2 {
+    @extend %t-title4;
+
+    letter-spacing: normal;
+    font-family: $font-family-sans-serif;
+    color: $uxpl-blue-hover-active;
+  }
+
+  h3 {
+    @extend %t-title6;
+    @extend %t-light;
+
+    margin: 0;
+    letter-spacing: normal;
+    font-family: $font-family-sans-serif;
+    color: $uxpl-gray-dark;
+  }
+
+  form {
+    @include clearfix();
+
+    clear: both;
+
+    .form-field {
+      @include clearfix();
+
+      clear: both;
+      position: relative;
+      width: 100%;
+      margin: ($baseline/2) 0 0 0;
+
+      label, input {
+        width: 100%;
+        height: auto;
+        line-height: 1.5em;
+        border-radius: 0;
+        font-family: $font-family-sans-serif;
+        font-style: normal;
+        font-weight: font-weight(normal);
+        display: block;
+      }
+
+      .action-primary {
+        @extend %btn-primary-blue;
+
+        padding: 1ex 1em;
+        text-transform: none;
+        font-weight: font-weight(semi-bold);
+        letter-spacing: normal;
+        margin-top: $baseline;
+        width: 100%;
+      }
+    }
+  }
+}
diff --git a/lms/templates/learner_dashboard/text-me-fragment.html b/lms/templates/learner_dashboard/text-me-fragment.html
new file mode 100644
index 0000000000..2bf7a60655
--- /dev/null
+++ b/lms/templates/learner_dashboard/text-me-fragment.html
@@ -0,0 +1,54 @@
+## mako
+
+<%page expression_filter="h"/>
+
+<%namespace name='static' file='/static_content.html'/>
+
+<%!
+from django.utils.translation import ugettext as _
+from openedx.core.djangolib.js_utils import js_escaped_string
+%>
+
+<%block name="headextra">
+<script type="text/javascript">
+    (function(b,r,a,n,c,h,_,s,d,k){if(!b[n]||!b[n]._q){for(;s<_.length;)c(h,_[s++]);d=r.createElement(a);d.async=1;d.src="https://cdn.branch.io/branch-latest.min.js";k=r.getElementsByTagName(a)[0];k.parentNode.insertBefore(d,k);b[n]=h}})(window,document,"script","branch",function(b,r){b[r]=function(){b._q.push([r,arguments])}},{_q:[],_v:1},"addListener applyCode banner closeBanner creditHistory credits data deepview deepviewCta first getCode init link logout redeem referrals removeListener sendSMS setBranchViewData setIdentity track validateCode".split(" "), 0);
+    branch.init('${static.get_value("BRANCH_IO_KEY", settings.BRANCH_IO_KEY) | n, js_escaped_string}');
+    function sendSMS(form) {
+        var phone = form.phone.value;
+        var linkData = {
+            tags: [],
+            channel: 'Website',
+            feature: 'TextMeTheApp',
+            data: {}
+        };
+        var options = {};
+        var callback = function(err, result) {
+            if (err) {
+                alert(gettext("Sorry, something went wrong."));
+            }
+            else {
+                alert(gettext("SMS sent!"));
+            }
+        };
+        branch.sendSMS(phone, linkData, options, callback);
+        form.phone.value = "";
+    }
+</script>
+</%block>
+
+<section class="text-me-fragment">
+    <h2>${_("Get the {platform_name} Mobile App!").format(platform_name=static.get_platform_name())}</h2>
+    <h3>${_("We'll send you a one time SMS with a link to download the app.")}</h3>
+    <form onsubmit="sendSMS(this); return false;">
+        <div class="form-field">
+            <label class="label">${_("Mobile phone number")}</label>
+            <input id="phone" name="phone" type="tel" placeholder="+1 (123) 123-1234" />
+        </div>
+        <div class="form-field">
+            <button class="action action-primary" type="submit">
+                <span class="fa fa-send"></span>
+                <span class="action-text">${_("Send me a text with the link")}</span>
+            </button>
+        </div>
+    </form>
+</section>
diff --git a/lms/templates/text-me-the-app.html b/lms/templates/text-me-the-app.html
new file mode 100644
index 0000000000..e2f7ec0234
--- /dev/null
+++ b/lms/templates/text-me-the-app.html
@@ -0,0 +1,20 @@
+## mako
+
+<%page expression_filter="h"/>
+<%inherit file="main.html" />
+<%namespace name='static' file='static_content.html'/>
+
+<%!
+from django.utils.translation import ugettext as _
+from openedx.core.djangolib.markup import HTML
+%>
+
+<%block name="title">
+  <title>${_("Text Me The App")}</title>
+</%block>
+
+<div class="text-me-content">
+    <div class="container text-me-container">
+        ${HTML(fragment.body_html())}
+    </div>
+</div>
diff --git a/lms/urls.py b/lms/urls.py
index 041d819d4a..508bf045c9 100644
--- a/lms/urls.py
+++ b/lms/urls.py
@@ -1075,3 +1075,9 @@ if settings.FEATURES.get('ENABLE_FINANCIAL_ASSISTANCE_FORM'):
             name='submit_financial_assistance_request'
         )
     ]
+
+# Branch.io Text Me The App
+if settings.BRANCH_IO_KEY:
+    urlpatterns += [
+        url(r'^text-me-the-app', 'student.views.text_me_the_app', name='text_me_the_app'),
+    ]