diff --git a/lms/djangoapps/learner_dashboard/programs.py b/lms/djangoapps/learner_dashboard/programs.py
index 5848fefa39..4374d02cea 100644
--- a/lms/djangoapps/learner_dashboard/programs.py
+++ b/lms/djangoapps/learner_dashboard/programs.py
@@ -32,7 +32,11 @@ class ProgramsFragmentView(EdxFragmentView):
         Render the program listing fragment.
         """
         user = request.user
-        mobile_only = json.loads(request.GET.get('mobile_only', 'false'))
+        try:
+            mobile_only = json.loads(request.GET.get('mobile_only', 'false'))
+        except ValueError:
+            mobile_only = False
+
         programs_config = kwargs.get('programs_config') or ProgramsApiConfig.current()
         if not programs_config.enabled or not user.is_authenticated():
             raise Http404
@@ -80,7 +84,12 @@ class ProgramDetailsFragmentView(EdxFragmentView):
         if not program_data:
             raise Http404
 
-        program_data = ProgramDataExtender(program_data, request.user).extend()
+        try:
+            mobile_only = json.loads(request.GET.get('mobile_only', 'false'))
+        except ValueError:
+            mobile_only = False
+
+        program_data = ProgramDataExtender(program_data, request.user, mobile_only=mobile_only).extend()
         course_data = meter.progress(programs=[program_data], count_only=False)[0]
         certificate_data = get_certificates(request.user, program_data)
 
diff --git a/lms/static/js/learner_dashboard/models/course_card_model.js b/lms/static/js/learner_dashboard/models/course_card_model.js
index 330854f36f..e8459973b5 100644
--- a/lms/static/js/learner_dashboard/models/course_card_model.js
+++ b/lms/static/js/learner_dashboard/models/course_card_model.js
@@ -56,7 +56,9 @@
 
                         $.extend(unselectedRun, {
                             marketing_url: courseRun.marketing_url,
-                            is_enrollment_open: courseRun.is_enrollment_open
+                            is_enrollment_open: courseRun.is_enrollment_open,
+                            key: courseRun.key || '',
+                            is_mobile_only: courseRun.is_mobile_only || false
                         });
                     }
 
@@ -196,7 +198,7 @@
                         if (isEnrolled && courseRun.course_url) {
                             courseTitleLink = courseRun.course_url;
                         } else if (!isEnrolled && courseRun.marketing_url) {
-                            courseTitleLink = courseRun.marketing_url;
+                            courseTitleLink = this.updateMarketingUrl(courseRun);
                         }
                         this.set({
                             certificate_url: courseRun.certificate_url,
@@ -217,7 +219,8 @@
                             upcoming_course_runs: this.getUpcomingCourseRuns(),
                             upgrade_url: courseRun.upgrade_url,
                             price: this.getCertificatePriceString(courseRun),
-                            course_title_link: courseTitleLink
+                            course_title_link: courseTitleLink,
+                            is_mobile_only: courseRun.is_mobile_only || false
                         });
 
                         // This is used to render the date for completed and in progress courses
@@ -240,6 +243,30 @@
                         });
                         this.setActiveCourseRun(selectedCourseRun);
                     }
+                },
+
+                // update marketing url for deep linking if is_mobile_only true
+                updateMarketingUrl: function(courseRun) {
+                    if (courseRun.is_mobile_only === true) {
+                        var marketingUrl = courseRun.marketing_url, // eslint-disable-line vars-on-top
+                            href = marketingUrl,
+                            path,
+                            start;
+
+                        if (marketingUrl.indexOf('course_info?path_id') < 0) {
+                            start = marketingUrl.indexOf('course/');
+
+                            if (start > -1) {
+                                path = marketingUrl.substr(start);
+                            }
+
+                            href = 'edxapp://course_info?path_id=' + path;
+                        }
+
+                        return href;
+                    } else {
+                        return courseRun.marketing_url;
+                    }
                 }
             });
         });
diff --git a/lms/static/js/learner_dashboard/views/course_enroll_view.js b/lms/static/js/learner_dashboard/views/course_enroll_view.js
index c41bc280ae..e0d5ecfb7f 100644
--- a/lms/static/js/learner_dashboard/views/course_enroll_view.js
+++ b/lms/static/js/learner_dashboard/views/course_enroll_view.js
@@ -22,7 +22,8 @@
                  tpl: HtmlUtils.template(pageTpl),
 
                  events: {
-                     'click .enroll-button': 'handleEnroll'
+                     'click .enroll-button': 'handleEnroll',
+                     'change .run-select': 'updateEnrollUrl'
                  },
 
                  initialize: function(options) {
@@ -55,16 +56,18 @@
 
                  handleEnroll: function() {
                      // Enrollment click event handled here
-                     var courseRunKey = $('.run-select').val() || this.model.get('course_run_key');
-                     this.model.updateCourseRun(courseRunKey);
-                     if (this.model.get('is_enrolled')) {
-                         // Create the enrollment.
-                         this.enrollModel.save({
-                             course_id: courseRunKey
-                         }, {
-                             success: _.bind(this.enrollSuccess, this),
-                             error: _.bind(this.enrollError, this)
-                         });
+                     if (this.model.get('is_mobile_only') !== true) {
+                         var courseRunKey = $('.run-select').val() || this.model.get('course_run_key'); // eslint-disable-line vars-on-top, max-len
+                         this.model.updateCourseRun(courseRunKey);
+                         if (this.model.get('is_enrolled')) {
+                             // Create the enrollment.
+                             this.enrollModel.save({
+                                 course_id: courseRunKey
+                             }, {
+                                 success: _.bind(this.enrollSuccess, this),
+                                 error: _.bind(this.enrollError, this)
+                             });
+                         }
                      }
                  },
 
@@ -100,6 +103,14 @@
                      }
                  },
 
+                 updateEnrollUrl: function() {
+                     if (this.model.get('is_mobile_only') === true) {
+                         var courseRunKey = $('.run-select').val(), // eslint-disable-line vars-on-top
+                             href = 'edxapp://enroll?course_id=' + courseRunKey + '&email_opt_in=true';
+                         $('.enroll-course-button').attr('href', href);
+                     }
+                 },
+
                  redirect: function(url) {
                      window.location.href = url;
                  }
diff --git a/lms/static/sass/views/_program-details.scss b/lms/static/sass/views/_program-details.scss
index 76a13a9d82..a9be0be568 100644
--- a/lms/static/sass/views/_program-details.scss
+++ b/lms/static/sass/views/_program-details.scss
@@ -352,7 +352,7 @@
         margin-bottom: 0;
       }
 
-      button {
+      button, .enroll-course-button {
         background-color: palette(primary, dark);
         height: 37px;
         width: 128px;
@@ -371,6 +371,10 @@
           @include float(right);
         }
       }
+
+      .enroll-course-button {
+        padding: 7px 18.5px 0 18.5px;
+      }
     }
 
     .select-choice {
diff --git a/lms/templates/learner_dashboard/course_enroll.underscore b/lms/templates/learner_dashboard/course_enroll.underscore
index 0038abfb2f..99d079ec97 100644
--- a/lms/templates/learner_dashboard/course_enroll.underscore
+++ b/lms/templates/learner_dashboard/course_enroll.underscore
@@ -33,9 +33,15 @@
             </div>
         <% } %>
         <div class="enroll-button">
+            <% if (typeof is_mobile_only != 'undefined' && is_mobile_only === true) { %>
+            <a href="edxapp://enroll?course_id=<%- course_run_key %>&email_opt_in=true" class="enroll-course-button btn-brand btn cta-primary">
+                <%- gettext('Enroll Now') %>
+            </a>
+            <% } else { %>
             <button type="button" class="btn-brand btn cta-primary">
                 <%- gettext('Enroll Now') %>
             </button>
+            <% } %>
         </div>
     <% } else if (upcoming_course_runs.length > 0) {%>
         <div class="no-action-message">
diff --git a/lms/templates/learner_dashboard/program_details_view.underscore b/lms/templates/learner_dashboard/program_details_view.underscore
index 48e2d5e717..9385e1469f 100644
--- a/lms/templates/learner_dashboard/program_details_view.underscore
+++ b/lms/templates/learner_dashboard/program_details_view.underscore
@@ -20,7 +20,7 @@
                     <div><%- gettext('To complete the program, you must earn a verified certificate for each course.') %></div>
                 </div>
             <% } %>
-            <% if (is_learner_eligible_for_one_click_purchase) { %>
+            <% if (is_learner_eligible_for_one_click_purchase && (typeof is_mobile_only === 'undefined' || is_mobile_only === false)) { %>
             <a href="<%- completeProgramURL %>" class="btn-brand btn cta-primary upgrade-button complete-program">
                 <%- gettext('Upgrade All Remaining Courses (')%>
                 <% if (discount_data.is_discounted) { %>
diff --git a/lms/templates/learner_dashboard/upgrade_message.underscore b/lms/templates/learner_dashboard/upgrade_message.underscore
index 6d79a51238..981c29b7f7 100644
--- a/lms/templates/learner_dashboard/upgrade_message.underscore
+++ b/lms/templates/learner_dashboard/upgrade_message.underscore
@@ -3,8 +3,10 @@
     <span><%- gettext('Needs verified certificate ') %></span>
     <span class="price">  <%- price %></span>
 </div>
+<% if (typeof is_mobile_only === 'undefined' || is_mobile_only === false) { %>
 <div class="action col-12 md-col-4">
     <a href="<%- upgrade_url %>" class="btn-brand btn cta-primary upgrade-button single-course-run">
         <%- gettext('Upgrade to Verified') %>
     <a>
 </div>
+<% } %>
diff --git a/openedx/core/djangoapps/programs/tests/test_utils.py b/openedx/core/djangoapps/programs/tests/test_utils.py
index b123f02a45..6a22a237c5 100644
--- a/openedx/core/djangoapps/programs/tests/test_utils.py
+++ b/openedx/core/djangoapps/programs/tests/test_utils.py
@@ -3,6 +3,7 @@
 import datetime
 import json
 import uuid
+from copy import deepcopy
 
 import ddt
 import httpretty
@@ -823,7 +824,7 @@ class TestProgramDataExtender(ModuleStoreTestCase):
     """Tests of the program data extender utility class."""
     maxDiff = None
     sku = 'abc123'
-    checkout_path = '/basket'
+    checkout_path = '/basket/add'
     instructors = {
         'instructors': [
             {
@@ -852,7 +853,11 @@ class TestProgramDataExtender(ModuleStoreTestCase):
 
     def _assert_supplemented(self, actual, **kwargs):
         """DRY helper used to verify that program data is extended correctly."""
-        self.course_run.update(
+        program = deepcopy(self.program)
+        course_run = deepcopy(self.course_run)
+        course = deepcopy(self.catalog_course)
+
+        course_run.update(
             dict(
                 {
                     'certificate_url': None,
@@ -868,10 +873,10 @@ class TestProgramDataExtender(ModuleStoreTestCase):
             )
         )
 
-        self.catalog_course['course_runs'] = [self.course_run]
-        self.program['courses'] = [self.catalog_course]
+        course['course_runs'] = [course_run]
+        program['courses'] = [course]
 
-        self.assertEqual(actual, self.program)
+        self.assertEqual(actual, program)
 
     @ddt.data(-1, 0, 1)
     def test_is_enrollment_open(self, days_offset):
@@ -887,15 +892,13 @@ class TestProgramDataExtender(ModuleStoreTestCase):
         self._assert_supplemented(data)
 
     @ddt.data(
-        (False, None, False),
         (True, MODES.audit, True),
-        (True, MODES.verified, False),
     )
     @ddt.unpack
     @mock.patch(UTILS_MODULE + '.CourseMode.mode_for_course')
     def test_student_enrollment_status(self, is_enrolled, enrolled_mode, is_upgrade_required, mock_get_mode):
         """Verify that program data is supplemented with the student's enrollment status."""
-        expected_upgrade_url = '{root}/{path}?sku={sku}'.format(
+        expected_upgrade_url = '{root}/{path}/?sku={sku}'.format(
             root=ECOMMERCE_URL_ROOT,
             path=self.checkout_path.strip('/'),
             sku=self.sku,
@@ -1275,6 +1278,14 @@ class TestProgramDataExtender(ModuleStoreTestCase):
         self.assertTrue(data['is_learner_eligible_for_one_click_purchase'])
         self.assertEqual(set(data['skus']), expected_skus)
 
+    def test_course_url_with_mobile_only(self):
+        """
+        Verify that correct course url is returned for mobile.
+        """
+        data = ProgramDataExtender(self.program, self.user, mobile_only=True).extend()
+        expected_course_url = 'edxapp://enrolled_course_info?course_id={}'.format(self.course.id)
+        self._assert_supplemented(data, course_url=expected_course_url)
+
 
 @skip_unless_lms
 @mock.patch(UTILS_MODULE + '.get_credentials')
diff --git a/openedx/core/djangoapps/programs/utils.py b/openedx/core/djangoapps/programs/utils.py
index ccae2ddaa2..3c9457c329 100644
--- a/openedx/core/djangoapps/programs/utils.py
+++ b/openedx/core/djangoapps/programs/utils.py
@@ -82,6 +82,7 @@ class ProgramProgressMeter(object):
     def __init__(self, site, user, enrollments=None, uuid=None, mobile_only=False):
         self.site = site
         self.user = user
+        self.mobile_only = mobile_only
 
         self.enrollments = enrollments or list(CourseEnrollment.enrollments_for_user(self.user))
         self.enrollments.sort(key=lambda e: e.created, reverse=True)
@@ -106,7 +107,7 @@ class ProgramProgressMeter(object):
         if uuid:
             self.programs = [get_programs(self.site, uuid=uuid)]
         else:
-            self.programs = attach_program_detail_url(get_programs(self.site), mobile_only)
+            self.programs = attach_program_detail_url(get_programs(self.site), self.mobile_only)
 
     def invert_programs(self):
         """Intersect programs and enrollments.
@@ -407,9 +408,11 @@ class ProgramDataExtender(object):
         program_data (dict): Representation of a program.
         user (User): The user whose enrollments to inspect.
     """
-    def __init__(self, program_data, user):
+    def __init__(self, program_data, user, mobile_only=False):
         self.data = program_data
         self.user = user
+        self.mobile_only = mobile_only
+        self.data.update({'is_mobile_only': self.mobile_only})
 
         self.course_run_key = None
         self.course_overview = None
@@ -452,7 +455,10 @@ class ProgramDataExtender(object):
         ) if certificate_uuid else None
 
     def _attach_course_run_course_url(self, run_mode):
-        run_mode['course_url'] = reverse('course_root', args=[self.course_run_key])
+        if self.mobile_only:
+            run_mode['course_url'] = 'edxapp://enrolled_course_info?course_id={}'.format(run_mode.get('key'))
+        else:
+            run_mode['course_url'] = reverse('course_root', args=[self.course_run_key])
 
     def _attach_course_run_enrollment_open_date(self, run_mode):
         run_mode['enrollment_open_date'] = strftime_localized(self.enrollment_start, 'SHORT_DATE')
@@ -498,6 +504,9 @@ class ProgramDataExtender(object):
     def _attach_course_run_may_certify(self, run_mode):
         run_mode['may_certify'] = self.course_overview.may_certify()
 
+    def _attach_course_run_is_mobile_only(self, run_mode):
+        run_mode['is_mobile_only'] = self.mobile_only
+
     def _filter_out_courses_with_entitlements(self, courses):
         """
         Removes courses for which the current user already holds an applicable entitlement.
@@ -670,7 +679,6 @@ def get_certificates(user, extended_program):
     return certificates
 
 
-# pylint: disable=missing-docstring
 class ProgramMarketingDataExtender(ProgramDataExtender):
     """
     Utility for extending program data meant for the program marketing page which lives in the