diff --git a/lms/templates/courseware/welcome-back.html b/lms/templates/courseware/welcome-back.html
index a622fe3c57..b9f4681403 100644
--- a/lms/templates/courseware/welcome-back.html
+++ b/lms/templates/courseware/welcome-back.html
@@ -2,7 +2,7 @@
 <h2>${chapter_module.display_name_with_default}</h2>
 
 <p>${_("You were most recently in {section_link}.  If you\'re done with that, choose another section on the left.").format(
-	    section_link='<a href="{url}">{section_name}</a>'.format(
+	    section_link=u'<a href="{url}">{section_name}</a>'.format(
 	        url=prev_section_url,
 	        section_name=prev_section.display_name_with_default,
 	    )