diff --git a/common/djangoapps/util/course.py b/common/djangoapps/util/course.py
index 6ba1ecb254..f4405d8902 100644
--- a/common/djangoapps/util/course.py
+++ b/common/djangoapps/util/course.py
@@ -12,13 +12,13 @@ log = logging.getLogger(__name__)
 
 COURSE_SHARING_UTM_PARAMETERS = {
     'facebook': {
-        'utm_medium': 'social-post',
-        'utm_campaign': 'social-sharing',
+        'utm_medium': 'social',
+        'utm_campaign': 'social-sharing-db',
         'utm_source': 'facebook',
     },
     'twitter': {
-        'utm_medium': 'social-post',
-        'utm_campaign': 'social-sharing',
+        'utm_medium': 'social',
+        'utm_campaign': 'social-sharing-db',
         'utm_source': 'twitter',
     },
 }
diff --git a/common/test/acceptance/tests/lms/test_lms_dashboard.py b/common/test/acceptance/tests/lms/test_lms_dashboard.py
index ecf0d83841..15014e4b02 100644
--- a/common/test/acceptance/tests/lms/test_lms_dashboard.py
+++ b/common/test/acceptance/tests/lms/test_lms_dashboard.py
@@ -164,7 +164,7 @@ class LmsDashboardPageTest(BaseLmsDashboardTest):
         """
         twitter_widget = self.dashboard_page.get_course_social_sharing_widget('twitter')
         twitter_url = ("https://twitter.com/intent/tweet?text=Testing+feature%3A%20http%3A%2F%2Fcustom%2Fcourse%2Furl"
-                       "%3Futm_campaign%3Dsocial-sharing%26utm_medium%3Dsocial-post%26utm_source%3Dtwitter")
+                       "%3Futm_campaign%3Dsocial-sharing-db%26utm_medium%3Dsocial%26utm_source%3Dtwitter")
         self.assertEqual(twitter_widget.attrs('title')[0], 'Share on Twitter')
         self.assertEqual(twitter_widget.attrs('data-tooltip')[0], 'Share on Twitter')
         self.assertEqual(twitter_widget.attrs('target')[0], '_blank')
@@ -173,7 +173,7 @@ class LmsDashboardPageTest(BaseLmsDashboardTest):
 
         facebook_widget = self.dashboard_page.get_course_social_sharing_widget('facebook')
         facebook_url = ("https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Fcustom%2Fcourse%2Furl%3F"
-                        "utm_campaign%3Dsocial-sharing%26utm_medium%3Dsocial-post%26utm_source%3Dfacebook&"
+                        "utm_campaign%3Dsocial-sharing-db%26utm_medium%3Dsocial%26utm_source%3Dfacebook&"
                         "quote=I%27m+taking+Test")
         self.assertEqual(facebook_widget.attrs('title')[0], 'Share on Facebook')
         self.assertEqual(facebook_widget.attrs('data-tooltip')[0], 'Share on Facebook')
diff --git a/lms/djangoapps/mobile_api/users/tests.py b/lms/djangoapps/mobile_api/users/tests.py
index 07dc122d17..16fd927fec 100644
--- a/lms/djangoapps/mobile_api/users/tests.py
+++ b/lms/djangoapps/mobile_api/users/tests.py
@@ -500,8 +500,8 @@ class TestCourseEnrollmentSerializer(MobileAPITestCase, MilestonesTestCaseMixin)
 
         # Assert utm parameters
         expected_utm_parameters = {
-            'twitter': 'utm_campaign=social-sharing&utm_medium=social-post&utm_source=twitter',
-            'facebook': 'utm_campaign=social-sharing&utm_medium=social-post&utm_source=facebook'
+            'twitter': 'utm_campaign=social-sharing-db&utm_medium=social&utm_source=twitter',
+            'facebook': 'utm_campaign=social-sharing-db&utm_medium=social&utm_source=facebook'
         }
         self.assertEqual(serialized['course']['course_sharing_utm_parameters'], expected_utm_parameters)