diff --git a/lms/templates/courseware/program_marketing.html b/lms/templates/courseware/program_marketing.html
index d1672efa9a..a02e8ef7cd 100644
--- a/lms/templates/courseware/program_marketing.html
+++ b/lms/templates/courseware/program_marketing.html
@@ -66,14 +66,11 @@ description_max_length = 250
${title}
${subtitle}
% if program.get('is_learner_eligible_for_one_click_purchase'):
-
- ${Text(_('Buy the {program_name} (${price} USD)')).format(
- program_name=title,
- price=full_program_price
- )}
+
+ ${_('Purchase the Program')}
% else:
-
+
${_('Start Learning')}
% endif
@@ -81,7 +78,7 @@ description_max_length = 250
- ${_('View Course Trailer')}
+ ${_('View Program Trailer')}
@@ -271,8 +270,10 @@ description_max_length = 250
% if endorsement:
"${endorsement_quote}"
- % if endorser and endorsement_image:
-

+ % if endorser:
+ % if endorsement_image:
+

+ % endif
${endorsement_name},
${endorsement_position},
@@ -329,7 +330,7 @@ description_max_length = 250
- ${instructor['bio']}
+ ${HTML(instructor['bio'])}