diff --git a/lms/static/js/spec/student_account/finish_auth_spec.js b/lms/static/js/spec/student_account/finish_auth_spec.js
index 53565ef157..9ae30c400b 100644
--- a/lms/static/js/spec/student_account/finish_auth_spec.js
+++ b/lms/static/js/spec/student_account/finish_auth_spec.js
@@ -95,6 +95,24 @@
                 );
             });
 
+            it('sends the user to the course mode selection flow with bulk purchase workflow', function() {
+                // Simulate providing enrollment query string params
+                setFakeQueryParams({
+                    '?enrollment_action': 'enroll',
+                    '?course_id': COURSE_KEY,
+                    '?purchase_workflow': 'bulk'
+                });
+
+                ajaxSpyAndInitialize(this);
+
+                // Expect that the view redirected to the course
+                // mode select flow with the purchase_workflow parameter
+                expect( EnrollmentInterface.enroll ).toHaveBeenCalledWith(
+                    COURSE_KEY,
+                    '/course_modes/choose/' + COURSE_KEY + '/?purchase_workflow=bulk'
+                );
+            });
+
             it('sends the user to the payment flow for a paid course mode', function() {
                 // Simulate providing enrollment query string params
                 // AND specifying a course mode.
@@ -114,6 +132,28 @@
                 );
             });
 
+            it('sends the user to the payment flow for a paid course mode with bulk purchase workflow', function() {
+                // Simulate providing enrollment query string params
+                // AND specifying a course mode
+                // AND purchase workflow type.
+                setFakeQueryParams({
+                    '?enrollment_action': 'enroll',
+                    '?course_id': COURSE_KEY,
+                    '?course_mode': 'professional-no-id',
+                    '?purchase_workflow': 'bulk'
+                });
+
+                ajaxSpyAndInitialize(this);
+
+                // Expect that the view tried to auto-enroll the student
+                // with a redirect into the payment flow including the
+                // purchase_workflow parameter.
+                expect( EnrollmentInterface.enroll ).toHaveBeenCalledWith(
+                    COURSE_KEY,
+                    '/verify_student/start-flow/' + COURSE_KEY + '/?purchase_workflow=bulk'
+                );
+            });
+
             it('sends the user to the student dashboard for an unpaid course mode', function() {
                 // Simulate providing enrollment query string params
                 // AND specifying a course mode.
diff --git a/lms/static/js/student_account/views/FinishAuthView.js b/lms/static/js/student_account/views/FinishAuthView.js
index 8e5c3955da..bef5aa4f2b 100644
--- a/lms/static/js/student_account/views/FinishAuthView.js
+++ b/lms/static/js/student_account/views/FinishAuthView.js
@@ -89,6 +89,15 @@
                 console.log(desc);
             },
 
+            appendPurchaseWorkflow: function(redirectUrl) {
+                if (this.purchaseWorkflow) {
+                    // Append the purchase_workflow parameter to indicate
+                    // whether this is a bulk purchase or a single seat purchase
+                    redirectUrl += '?purchase_workflow=' + this.purchaseWorkflow;
+                }
+                return redirectUrl;
+            },
+
             /**
              * Step 1:
              * Update the user's email preferences and then proceed to the next step
@@ -125,7 +134,7 @@
                         The track selection page would allow the user to select the course mode
                         ("verified", "honor", etc.) -- or, if the only course mode was "honor",
                         it would redirect the user to the dashboard. */
-                        redirectUrl = this.urls.trackSelection + courseId + '/';
+                        redirectUrl = this.appendPurchaseWorkflow(this.urls.trackSelection + courseId + '/');
                     } else if ( this.courseMode === 'honor' || this.courseMode === 'audit' ) {
                         /* The newer version of the course details page allows the user
                         to specify which course mode to enroll as.  If the student has
@@ -135,7 +144,7 @@
                     } else {
                         /* If the user selected any other kind of course mode, send them
                         to the payment/verification flow. */
-                        redirectUrl = this.urls.payment + courseId + '/';
+                        redirectUrl = this.appendPurchaseWorkflow(this.urls.payment + courseId + '/');
                     }
 
                     /* Attempt to auto-enroll the user in a free mode of the course,